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Hereford and Red Angus Heifers Recruited for Genomics Research

The University of Missouri is recruiting 2,500 Hereford heifers and 2,500 Red Angus heifers to participate in a heifer puberty and fertility genomic research project. Heifers should be registered Hereford, registered Red Angus, or commercial Hereford or Red Angus. Hereford x Red Angus crossbred heifers targeted for the Premium Red Baldy Program would also be a good fit for the research project. Producers must be willing to work with a trained veterinarian to collect the following data: ReproductiveTract Scores collected at a pre-breeding exam 30 to 45 days prior to the start of the breeding season. PelvicMeasurements (height and width) collected at the same pre-breeding exam 30 to 45 days prior to the start of the breeding season. Pregnancy Determination Using Ultrasound reporting fetal age in days. Ultrasound will need to occur no later than 90 days after the start of the breeding season. In addition, heifers must have known birth dates and have weights recorded eithe

AgFRONT: The Path To A Successful Technology Commercialization

By Elisa Marques

Over the last 15 years, I have seen successful launches and some real flops in the path to genomics and biotechnology commercialization.

If I were to think about the times we were successful, I would say that in almost all of those cases, we had mastered every single aspect of:


  1. Knowing Our Industry’s Players
  2. Understanding Our Audience
  3. Building a Team of Trusted Advisors

The examples mentioned here are specific to the livestock industry, but the strategy itself goes well beyond this industry.

For the full article visit the AgFRONT blog.



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